August 20, 2026
In March 2026, a Northeast El Paso resident named Omar Gonzalez stood at the old Cohen Stadium site and said what a lot of his neighbors were thinking out loud: "It seems like they just started it and then all of a sudden they just stopped." Four months earlier, city officials, county leaders, and executives from Venu Holding Corporation had broken ground there on the Sunset Amphitheater, a 12,500-seat venue billed as the thing that would finally give the Northeast the "spark" it had waited decades for. When a KTSM reporter went back to check on progress, the lot was still dirt. No structures. No crews. One resident's email to the station asked, bluntly, whether the whole thing might be a scam, pointing out that Venu was running streaming ads selling four-seat fire pit boxes for $358,000 and eight-seat boxes for up to $716,000 while the site sat untouched.
That gap between what's being sold and what's been built is the whole story if you're weighing a home purchase in Mesquite Hills or anywhere else in the Northeast submarket right now. Buyers keep asking us some version of the same question: should I move fast because the amphitheater is coming, or does the amphitheater change anything about this neighborhood at all? The honest answer, backed by the project's own two-year paper trail, is that it doesn't change anything yet, and the pattern of delays tells you something more useful about how to shop this corridor than the amphitheater itself does.
Here's the timeline as it's actually played out, not as it was pitched at any single press conference:
| When | What was announced | Target opening at that point |
|---|---|---|
| April 2024 | City Council approves an $80 million public-private deal with Notes Live for a 12,500-seat venue at the former Cohen Stadium site | Construction to start August 2024 |
| April 2025 | Contract amended: minimum private investment raised to $100 million, site expanded from 17 to 20 acres to add wind walls and heating for year-round events | Still framed as a near-term build |
| November 2025 | Official groundbreaking held at the site, with Venu (the company formerly known as Notes Live) and city leaders in attendance | Reported as "fall of 2026" by some outlets, "early 2027" by others in the same week |
| March 2026 | Residents report no visible construction four months after the groundbreaking ceremony; city says the project is in "final design" and construction is "ready to start within just a few months" | Unclear, still framed as 2026 |
| June 2026 | Venu tells residents at a community meeting the project cost has risen to more than $160 million, up from the original $100 million figure, and confirms the opening has moved to fall 2027 | Fall 2027 |
Notice what's constant across every one of those rows. It isn't the timeline. It's the economic impact figure attached to the project, which has grown right alongside the delays, from roughly $2 billion over the first decade at groundbreaking to $5 billion projected over 20 years by the June 2026 update. Megaprojects tend to work this way. The bigger the slip, the bigger the number used to justify staying the course. That's not evidence the project is failing. It's evidence that the number was never the thing to price your offer around.
Appraisers and comparable sales work off what has actually closed near a property, not what a developer says is coming. A delivered 12,500-seat, multi-season venue with 70 shows a year would plausibly do something to nearby retail and short-term demand once it's running. But there is no comp for that yet in Mesquite Hills, because there is no venue yet. What you have instead is a Chapter 380 economic development agreement, a company still finalizing construction drawings, and a parking plan that as of June 2026 was still being worked out between the city and El Paso Community College. None of that is a reason to pay above what a comparable Northeast home is fetching on its own merits today.
The 2027 target is the number that will actually matter, and even that one has already moved once. If you're comparing Mesquite Hills against other Fort Bliss-adjacent submarkets like the Far East or Horizon City and Socorro, the honest way to weigh the amphitheater is as a call option, not as a fact on the ground. It might pay off in a few years. It shouldn't be underwriting your offer price in 2026.
Here's the part that gets lost in the amphitheater headlines: the Northeast already has a real, functioning amenity story, and it isn't hypothetical.
Campo del Sol, the 2,313-acre master-planned community going up at the foot of the Franklin Mountains off McCombs and US-54, has already opened a lazy river, splash pad, activity pool, playground, and food truck court as part of roughly $35 million in first-phase investment, about $10 million of which went specifically into that amenity center and pavilion. Four builders, Classic American Homes, Desert View Homes, Edwards Homes, and Tropicana Homes, are actively selling there now, with prices running from the mid-$200s into the $400s. That's a delivered amenity shaping what a Northeast home is worth today, not a projection for 2027.
The other piece already in place is Chuck Heinrich Memorial Park, which functions as one of the main trailheads into Franklin Mountains State Park on the Northeast side. Mountain bikers know it for the Lazy Cow Trail and the more demanding Mad Cow Trail, along with the Maze-Cardiac Hill Loop, and hikers use the same access point for a quieter route into the mountains. It costs about four dollars a person to get onto the state park trail system from there. If you're buying in Mesquite Hills for lifestyle reasons and not just commute math, that trailhead access is the amenity that's actually built, actually open, and actually walkable or a short drive from most of the neighborhood.
Put those two next to the amphitheater's status and the comparison gets clearer. One is dirt with a sales brochure. The other two are open, in use, and already reflected in what builders and sellers are asking for homes nearby.
For a buyer weighing Mesquite Hills against other Fort Bliss-adjacent options, the fundamentals that should drive the decision haven't changed and were never about the amphitheater in the first place. The Northeast's draw has always been the short, direct commute to Fort Bliss along US-54, the mix of established resale stock from the 1980s through the 2010s next to newer construction at Campo del Sol, and the mountain access that a lot of other submarkets simply don't have. Those are real today. The amphitheater is a maybe for late 2027, with a track record of missing its own targets.
If a listing agent or a seller tries to build an "amphitheater premium" into an asking price on the strength of proximity to the Cohen site, ask a direct question: what's actually been built there since the November 2025 groundbreaking. As of the most recent public update in June 2026, the answer is still design work and a parking agreement in progress with El Paso Community College, not steel in the ground. That's useful information to bring into a negotiation, not just trivia.
Does the delay mean the amphitheater is never getting built? Nothing in the reporting suggests the project is dead. Venu has a signed Chapter 380 agreement with the city, has continued design work through the delays, and reaffirmed the fall 2027 target as recently as June 2026. It's slipped before and could again, but that's different from the project being cancelled.
Should I wait to buy until it opens? Not on the amphitheater's account. Waiting on a project with a two-year history of moving targets means potentially waiting past 2027 with no guarantee the date holds. Buy based on what the neighborhood offers today: commute, schools, existing amenities, and price relative to comparable Northeast homes.
What would change your answer here? Visible vertical construction at the site, a finalized parking agreement with El Paso Community College, and issued building permits would all be signs the project has moved from planning into execution. Until one of those shows up, the venue is still a plan, not a market fact.
If you're weighing Mesquite Hills against other Northeast pockets, or trying to figure out what a specific address is actually worth with or without the amphitheater story attached, that's the kind of comparison we run for clients every week. Derek & DJ can walk you through the real comps, not the press release numbers. Call or text us for a free 15-minute market evaluation.
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